工作機會

Reports to: Executive Director, VIVE Arts (Taipei, Taiwan)
Duration: Permanent OR Fixed term 1 year
Direct reports: 1 (Community Specialist)
Hours: Full time
Probation period: Six months
Notice period: One month

VIVE Arts is a global arts initiative supporting artists and cultural organizations to experiment with immersive and blockchain technology to create unique experiences. VIVE Arts harnesses cutting-edge technology to transform the way culture is made, shared, and experienced. Since 2017, VIVE Arts has partnered with more than 50 leading artists and cultural institutions on a wide variety of projects. With the aim of building a rich ecosystem for digital art, VIVE Arts explores the artistic applications of new technologies, supporting artists and institutions in the creation of ground-breaking works.

The VIVE Arts NFT Platform was launched in 2021 as a curated, accessible space for new and established collectors and art enthusiasts to enter the world of digital art. It features projects co-produced and commissioned by VIVE Arts, including original works that imaginatively engage with blockchain technologies and existing works that have been taken in new directions.

VIVE Arts is looking for a Digital Marketing and Community Manager, who will be responsible for developing the strategy on digital marketing and community building, as well as working with the internal team and external agencies to oversee community moderation and campaign execution.

Role

Digital marketing and strategy

Develop and implement a holistic digital marketing strategy for VIVE Arts encompassing website, social media, and community activity in collaboration with the internal VIVE Arts team, external consultants, and agencies.
Manage the marketing strategy and associated activity, and work with internal/external production team to create image and video assets for the campaign.
Keep up to date on the latest digital marketing, social media, and web3 marketing trends, best practices, and technologies.
Engage and collaborate with external agencies on project-specific campaigns and work with the platform team to implement new features on the platform and smart contract.

Website and social media

Lead on day-to-day management of VIVE Arts website and social media channels including Instagram, Twitter, Facebook, YouTube, Discord, and work with Head of Global Partnerships (overseeing PR for VIVE Arts) and broader HTC and external partners’ marketing team to expand our online audience with defined benchmarks for growth.
Work with the Head of Global Partnerships and Head of Programme on the future development of the VIVE Arts website
Build out a consistent posting schedule based around upcoming projects, community management, and analytics tracking.
Work with external agencies, copywriter, and the internal programme team to create content and visual assets for the VIVE Arts website and social channels.
Manage VIVE Arts’ newsletter and email communications.

Community management

Manage and oversee moderation of VIVE Arts community channels (Discord/Twitter) and work closely with the internal Community Specialist on future planning to promote critical and active conversation and participation with VIVE Arts community.
With the Community Specialist and other moderators, manage regular correspondence with fans, collectors, and collaborators on VIVE Arts community channels (Discord, Twitter) and other platforms to increase VIVE Arts’ network.
Manage and oversee the Community Specialist to collaborate and interact with other NFT/crypto communities to encourage enrolment and participation in VIVE Arts’ channel.
Monitor artist engagement and suggest content optimization.
Help the Community Specialist to answer any inquiries relating to editorial, platform, or troubleshooting via Discord.
Recruit moderators to support on Discord during peak activity around web3 projects and drops.
Assist with proofreading marketing material as required.

Required

Prior experience (minimum 3 years) in digital marketing/social media role, ideally within creative industries/arts and culture, with knowledge of platforms including Twitter, Discord, Instagram, YouTube (ideally Magento, Trello, and Zen Desk).
Well-versed in both the contemporary art world and the web3 space, with an interest in creating a bridge between the two.
Demonstrable experience of content/assets creation.
Good knowledge of popular social networking tools and trends.
Good knowledge of website management and use of CMS.
Good knowledge of CRM systems, email marketing, and data management.
Excellent standard of written/spoken English and Chinese.
Excellent communication skills.
Excellent problem-solving skills.
Ability to work independently with strong level of organisation.
Ability to work collaboratively and flexibly with teams across time zones.
Interest in immersive and blockchain technologies, and how these tools are being used in artistic practice.

Desirable

Prior experience of community management and web3.
Knowledge of the latest technologies and techniques used in building and maintaining successful crypto communities.
Knowledge of Adobe Suite and Figma.

Reports to: Digital Marketing & Community Manager
Duration: Permanent OR Fixed term 1 year
Direct reports: N/A
Hours: Full time
Probation period: Six months
Notice period: One month
Location: Taipei, Taiwan

VIVE Arts is looking for a full-time Community Manager who will develop our server on Discord and engage and build our community of artists, fans and collectors on Discord and other social media platforms, including Instagram and Twitter. Reporting to our Digital Marketing & Community Manager, the position will play an important role in the development and expansion of our NFT and crypto community.

Responsibility

Deliver the community strategy set by partner external agencies and Digital Marketing & Community Manager on Discord and Twitter.
Manage day-to-day community tasks on Discord and Twitter and report regularly to the Digital Marketing & Community Manager.
Interact with the blockchain/crypto community, and craft engaging and informative content to cultivate the community.
Manage regular correspondences with the community members, collectors, collaborators and partners through Discord, Twitter to grow and expand community and increase VIVE Arts web3 network.
Manage all moderators and monitor community engagement and report back to Digital Marketing & Community Manager.
Stay on top of the latest community platform trends, best practices, and technologies and build a proactive community management strategy and apply best practices of community management across online and offline channels.
Take ownership of setting up community activities such as AMA series and other initiatives.
Collaborate with broader HTC Vive’s Marketing Team and other teams to deliver on company goals.
Collect data and insight for Discord and Twitter and report back to Digital Marketing & Community Manager with summary and analysis.

Qualification

1-2 years of community management and social media experience in web3 and/or art industry.
Well-versed in both the contemporary art world and the web3 space, with an interest in creating a bridge between the two.
Good knowledge of latest technologies and techniques used in building and maintaining successful crypto communities.
Good knowledge of Adobe Suite and/or Figma.
Good knowledge of popular social networking tools and trends.
Good knowledge and experience of Discord.
Excellent standard of written/spoken English and Chinese.
Excellent communication skills.
Excellent problem-solving skills.
Ability to work independently with strong level of organisation.
Ability to work collaboratively and flexibly with teams across time zones.
Interest in immersive and blockchain technologies, and how these tools are being used in artistic practice.

Desirable

Knowledge of the latest technologies and techniques used in building and maintaining successful crypto communities.